Social Media Associate (Internal Campaign)

Job Description

• Content creation (End to end); from ideation to execution
• Managing Inside Tokopedia Instagram and YouTube
• Managing TikTok for Employer Branding contents
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
• Collaborate with other departments (employer branding, corporate communications, etc) to manage the contents ideation and plan.

Job Requirements

• Bachelor's Degree required in marketing, business/ communications-related field
• Proven working experience in social media marketing or as a digital media specialist
• Excellent writing, editing (photo/video/text), presentation, and communication skills
• Demonstrable social networking experience and social analytics tools knowledge
• Knowledge of online marketing and a good understanding of major marketing channels
• Positive attitude, detail, and customer-oriented with good multitasking and organizational ability
• Fluency in English (is a plus point)
• BS in Communications, Marketing, Business, New Media or Public Relations