Campaign and Product Partnership Analyst - Transport

Your Job Description

• Review, analyze and execute all ATL and BTL activity plans for all Transport product portfolio
• Continuously monitor marketing investment in offline channels including OOH, event activation, customer engagement, POI activations, Direct Selling and other related activity - Working closely with internal team members of PMMs, Central Marketing Offline Team to translate business objective into execution plan
• Manage 3rd party vendors / agencies to ensure proper project briefs are in place, executions are well in place and maintain budget expenditure are optimized
• Coordinate with Procurement Team on vendor registration, pitching and selection processes in line with business objectives
• Support on monitoring flow of paperwork to ensure the procurement of offline marketing channel
• Analyze placement performance (competitors’ performance, channel performance, program performance) and propose iterations to achieve objective - Generate and review monthly reports prior for stakeholders
• Support on identifying new channels or programs to support marketing objectives based on each product portfolio

Our Ideal Candidates

• Min. Bachelor's degree from accredited universities
• 1-2 years in creative / media / event organizing role
• Strong drive and logic skills
• Good negotiation skills and attention to details
• Agile and flexible executioner, able to make last minute adjustment to ensure proper result delivery
• Ability to communicate fluently in English
• Proficiency in Excel or similar data processing tool